STELLANTIS Malaysia opens the doors to its first multi-brand showroom with the grand opening of Allure Auto Old Klang Road

Stellantis Malaysia managing director Jamie Francis Morais said the showroom, which is the second showroom since Stellantis Malaysia took over as principal, is designed to showcase Stellantis' range of Peugeot vehicles and the all-new Leapmotor C10 electric sports utility vehicle (SUV). 

The facility can display up to 5 cars at a time and comes with a customer lounge, vehicle delivery bay, and an interactive configurator display.

"Allure Auto has been a great dealer partner and this second outlet, with more to come, showcases their commitment to providing exceptional brand experiences to our customers and expanding our network nationwide,” said Jamie. 
 
Operations of Allure Auto Old Klang Road will begin as a 1S dealership and will soon welcome an additional service and spare parts facility (2S) in USJ 1, which will be shared with Peugeot Subang Jaya. 

This combined facility will be staffed by Stellantis-certified technicians and equipped to cater for Peugeot vehicles, and a ‘hub’ branded centre to conduct both major and high-voltage system repairs, body and paint, diagnostics and general maintenance to support the aftersales needs of the new C10.  
 
Allure Auto director Lai Choong Yik said Old Klang Road has long been recognised as a pivotal location in Kuala Lumpur. 

"We are strategically positioned to bring the brand closer to our valued customers and enthusiasts with the establishment of Allure Auto Old Klang Road. 

"Our dedicated and knowledgeable team members are committed to providing exceptional service, offering a seamless experience that showcase both Peugeot and Leapmotor under one roof. Moreover, we are committed to meeting the aftersales needs of our existing customers through our upcoming service facility in USJ 1. We thank Stellantis Malaysia for giving us this privilege to be part of this journey,” Lai added. 
 
Allure Auto will collaborate with the closest authorised Peugeot dealerships to address any technical issues and provide comprehensive aftersales solutions to support existing Peugeot customers.